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Gen X, Millennials and Gen Z too tired and stressed for sex

By Emily 3 years ago. Posted in Relationship Advice
Gen X, Millennials and Gen Z too tired and stressed for sex

A huge trans-Tasman UMR survey commissioned by Adulttoymegastore has found the biggest sex life killers for Australians and New Zealanders.

Fatigue was the number one cause of bedroom inactivity according to Australians and New Zealanders surveyed by UMR. Almost one in two respondents said their sex lives were hindered by fatigue (42% of New Zealanders and 40% of Australians). New Zealand women were the most affected followed by Australian women.

There were generational impacts too, with Gen Y and Gen X the most impacted by fatigue. Of those surveyed 51% of Gen Y respondents said lack of sleep was impacting their sex lives, followed by 46% of Gen X. Generations least affected are baby boomers (30%) and Silent gen (24%)

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One third of New Zealanders and Australians said their sex lives were impacted by stress. Generation Y were again losing out at 44%. Only 21% of Baby boomers and 14% of the silent generation said stress was taking a toll on their sex lives.

Gen Z (48%) and Gen Y (47%) respondents also said they didn’t have enough time to have as much sex as they wanted.

Head of Customer Satisfaction at Adulttoymegastore Emma Hewitt says finding the time to have sex when you’re not tired and you’re not stressed is absolutely key to having great sex. Having a different libido to your partner was another challenge, she said.

“Our survey found 29% of New Zealanders and Australians believe having a different libido to their partners is hindering their sex lives. Those difference impact women at 30% more than men at 28% and they hit Gen X the most. Gen Z were the least likely to have libido differences with only 17%. Gen Z men in particular had only 7% report a difference.”

Emma Hewitt says the key to working out libido differences and get back to having a healthy sex life is to be open and honest with each other.

“It’s important to just tell the truth. If your relationship is important to you, you must be able to be vulnerable with each other and share without judgement. Talk about your needs, not just with sex but with intimacy too. Talk about masturbation, how often you’d ideally like to be intimate, and what sexual activity works best for you. It’s never too late to have the conversation.

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Parents struggling to have good sex often

It has long been known that kids can be the ultimate killer for their parents’ sex lives. The survey reinforced that. New Zealanders were more impacted than Australians when it came to kids stopping their sex lives. The survey found 26% of New Zealanders and 20% if Australians believed having kids had impacted their sex lives negatively.

Most affected were New Zealand women at 29% and New Zealand men. In Australia 21% of women and only 18% men found kids impacted their sex lives. The generations suffering the most are those that are more likely to have younger children - such as Gen Y and X (30%). Gen Z is the least likely to be affected (6%), and then the silent generation (8%).

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Health issues impacting sex lives

Health issues were a major impact for one in four New Zealanders and Australians (25%). Those facing health issues are more likely to be men (26%) than women (24%). They are also more likely to be older. This included baby boomers (32%), and the silent generation (43%) respondents were, which are more likely to be men (49%). Least affected are Generation X, at just 11%.

Low body confidence and self-esteem

Low body confidence was behind 23% of New Zealanders and Australians saying they didn’t want to have sex. Those affected are almost twice as likely to be women (30%) than men (16%).

Younger generations are more affected than older generations, with Gen Y women most affected (42%). Gen Z women are second most affected, at 37%. Baby boomers (14%) and silent generation (5%) sex lives are least worried by low body confidence.

The survey found Australians are more affected by low self-esteem than New Zealanders with one in five Australians (20%) reporting low self-esteem hindered their sex lives, compared with 16% of New Zealanders. Australian women are most affected (22%), compared with 19% of New Zealand women.

New Zealand men generally had healthy self-esteem with just 13% reporting body issues, compared with 17% of Aussie But when you get deeper into the data the younger generations faced the biggest challenges with low self-esteem regardless of gender: with 28% of Gen Z, 26% of Gen Y men and 31% of Gen Z women and Gen Y women affected. The older generations, baby boomers (12%) and the Silent Generation (5%) are least affected.

Further information

Adulttoymegastore commissioned UMR to carry out this 2020 sex survey. UMR offers clients an extensive quantitative research suite covering telephone, online, and face-to-face collection. This survey covered 2500 respondents handpicked by UMR to cover age, gender and region in Australia and New Zealand.

Of the survey respondents: 42% were married 27% were single 15% were in a committed relationship and living together 7% were in a committed relationship and not living together 3% were recently divorced or separated

Emily
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