A Trans-Tasman sex survey has found New Zealanders are having more sex than Australians.

The survey found 72% of New Zealanders are having sex at least a few times a year, while only 68% of Australians are. New Zealand men are having sex more often that Aussie men.

New Zealand men (57%) are having sex at least a few times a month, while only 50% of Aussie men are. The survey also found 79% of Kiwi males are having sex at least a few times a year, while only 70% of Aussies are.

New Zealand and Australian women are the same, both having sex at least a few times a year (65%).

New Zealand men are having sex at least a few times a month (57%) while only 42% of New Zealand women are.

Aussie males are having sex more frequently than women. 70% of Aussie males are having sex at least a few times a year, while only 65% of Aussie women. Almost half of kiwis and Aussies are satisfied with how much sex they’re having. 45% of Kiwis are satisfied/very satisfied with the amount of sex they're having, as are 46% of Aussies. 28% of Kiwis are neither satisfied nor dissatisfied, as are 24% of Aussies.

One in four New Zealanders and Australians want more sex

The survey found one in four New Zealanders (25%) and Australians (29%) are dissatisfied with how often they’re having sex. Australian men were the most dissatisfied/very dissatisfied with their sex frequency at 33%, and 30% of kiwi men described themselves as dissatisfied or very dissatisfied. Kiwi women were at 20% and Australian women were at 24%.

Generation X are most dissatisfied with their sex frequency, with 33% being dissatisfied/very dissatisfied with the amount of sex they're having. 20% of Gen X are having sex less than once a year.

Gen Y are the most sexually satisfied with 52% saying they’re satisfied or very satisfied with their frequency of sex with 30% reporting that they’re having sex a few times a week.

Men of the silent generation are the most dissatisfied with sex frequency at 42%, but women of the silent generation were among the most satisfied at 48%. When analysing the frequency of which the silent generation has sex 53% have sex less than once a year.

Adulttoymegastore Head of Customer Satisfaction Emma Hewitt says the results make sense.

“As we age many of us become less interested in sex. But that’s not always the case as we can see by older men who are unhappy. Older women responding to our survey said they were happy with less regular sex or no sex. Mismatched libidos often occur as we age. The key is to destigmatise masturbation and find other ways of intimacy so both partners in a relationship are feeling that their needs are met. There’s no shame in not wanting to have sex or wanting to have sex no matter what age you are. We’re all different.”

Further information

Adulttoymegastore commissioned UMR to carry out this 2020 sex survey. UMR offers clients an extensive quantitative research suite covering telephone, online, and face-to-face collection. This survey covered 2500 respondents handpicked by UMR to cover age, gender and region in Australia and New Zealand.

Of the survey respondents:

42% were married 27% were single 15% were in a committed relationship and living together 7% were in a committed relationship and not living together 3% were recently divorced or separated